TradeEdge-Florida's 2024 Strawberry Festival reveals star-studded lineup: Here's who's performing

PLANT CITY,TradeEdge Fla. – Over the decades, the Florida Strawberry Festival has become renowned for bringing in some of the biggest names in rock, southern rock and country.

But in more recent years, the acts have become more sonically diverse.

On Monday, Strawberry Festival organizers officially announced the music lineup for the 2024 festival, running from Feb. 29 to March 10, with an array of musical stylings and sounds.

Strawberry Festival performers include Black-Eyed Peas, Kirk Franklin, Flo Rida and ZZ Top

Festival officials are calling the lineup at the 89th festival "out of this world." The big-name musical artists appearing on the Wish Farms Soundstage include blues and southern rock icons ZZ Top; country singer-songwriter Riley Green; hip-hop and R&B group the Black-Eyed Peas; classic rock band Foreigner; Christian hip-hop and soul gospel singer and rapper Kirk Franklin; singer-songwriter Jordan Davis; and rapper and southern hip-hop artist Flo Rida.

Florida Strawberry Festival President Kyle Robinson said although the process for selecting and securing noted acts to perform is a long and detailed process, the result is a slate of musical artists that are varied in their sounds. The festival has kept a steady lineup of classic country acts such as Gene Watson, but the administration worked hard to bring in newer country artists such as Green and Jordan Davis, Robinson said.

The festival president said he was particularly happy to get the Black Eyed Peas onstage after years trying to secure them, and the act was flying from out of the U.S. just to attend the Strawberry Festival.

"Historically, the Strawberry Festival has centered around country music. Over the past few years, we’ve worked really hard to ensure we have entertainment for all of our guest," said Robinson in his second year as president.

And in a written statement, Robinson said months of effort go into putting the annual festival concerts together.

"The directors on our entertainment committee worked diligently in planning and preparing for this highly anticipated announcement. The research, negotiations, and coordinating that must take place for us to secure our headline entertainment is such a unique process," he wrote. "I know how much care and consideration has gone into making these selections, and I can promise you this lineup will not disappoint. It's 'Out of This World'!"

Strawberry Festival 2024 full lineup

The music lineup for the 2024 Strawberry Festival:

• Feb. 29, 10:30 a.m. Jimmy Sturr & His Orchestra (free with admission); 3:30 p.m., The Oak Ridge Boys’ farewell “American Made Farewell Tour” ($35);  7:30 p.m. Oliver Anthony “Out of The Woods” ($35).
• March 1, 3:30 p.m. The Beach Boys ($45); 7:30 p.m., Jordan Davis ($55).
• March 2, 7:30 p.m. Black Eyed Peas (without Fergie, $65).
• March 3, 7:30 p.m. Parker McCollum ($65).
• March 4, 3:30 p.m. The Bellamy Brothers ($25); 7:30 p.m., ZZ Top ($55).
• March 5, 3:30 p.m. Mark Lowry ($30); 7:30 p.m. Zach Williams ($40).
• March 6, 3:30 p.m. Craig Morgan ($35); 7:30 p.m. Riley Green ($50).
• March 7, 10:30 a.m. Bill Haley Jr. & The Comets (free with admission); 3:30 p.m. Gene Watson ($25); 7:30 p.m. Kirk Franklin ($45).
• March 8, 3:30 p.m. The Commodores ($35); 7:30 p.m. Foreigner ($55).
• March 9, 3:30 p.m. Jo Dee Messina ($30); 7:30 p.m. Flo Rida ($50).
• March 10, 7:30 p.m. act will be announced Nov. 27.

With the exception of the March 9 concert featuring Jo Dee Messina, there will be no Saturday or Sunday afternoon shows.

Strawberry Festival 2024 tickets

Advance tickets for admission and for headline entertainment shows go on sale at 8 a.m. Dec. 7. They can be purchased online at www.flstrawberryfestival.com, at the Amscot Main Ticket Office, 2209 W. Oak Ave., Plant City, Florida, and by phone at 813-754-1996.

For information and tickets, visit www.flstrawberryfestival.com, call 813-754-1996 or visit in person at the Amscot Main Ticket Office.

The Florida Strawberry Festival 11-day festival draws more than 600,000 people annually with exhibits, youth livestock shows, a variety of strawberry-themed and strawberry-made dishes and desserts and treats and live music acts.